Be fully acquainted with all social platforms (old and new and any upcoming), how they operate and what are the best practices for each channel
Responsible for creating creative stand-out ideas and communication for all media mediums including social media, online/offline ads and campaigns, storyboards for short movies etc.
Be able to come up with activation plans and social media strategies
ake part in creative pitches and proposals (proposing ideations, enhancements and provide recommendations and messages)
Meet with clients when needed in order to understand the scope of their business and to identify their needs, wants and objectives.
Discuss and execute amendments on social calendars with the CS team
Ensure the execution of the content based on the brief from CS team
Be able to write design briefs after visualizing the post prior to execution
Responsible for creating creative captions and copywrite.
Responsible for following up with the designers and CS on the status of the deliverables
Follow up with the monitoring team to ensure content being posted is performing well
Find new ways and tactics to create high engagement on social channels by suggesting new strategies and trends.
Assess the content or communication being created and find ways optimize (per brand/ channel)
Research new technologies in the field and attending online/ offline trainings to develop the creative skills.
Stay up to date with the newest advertising tools and techniques on all social channels.
Constant research on the latest trends around the internet and how to relate them to social content.
Constantly updated on the market/country the brand is coming from, while taking into consideration the events/calendars, trends and culture of that country and apply creative content accordingly.
Aim to create at least 1 viral content per month per account though right planning and execution.
Find solutions for daily challenges and work proactively to avoid them.
Filming, shooting or participating in content for social media is an add-on
QUALIFICATIONS:
BA degree in Marketing, or any relevant field
Creative thinker with plenty of ideas, willingness to experiment, and the drive to see ideas to implementation
Experience creating strong, engaging content.
An understanding of SEO best practices
Good communication and presentation skills
Knowledge of the latest advertising and marketing trends